Ads Calculator Paying for clicks to your website is a risk. Who knows if it'll pay off? It can feel like buying a lottery ticket. But it doesn’t have to. Plan for ad spend success by estimating a few key metrics. Don't gamble with your business. Know what kind of ROI you can expect.Projected Monthly BudgetHow much do you spend a month on digital ads? If you don't spend on ads now, just test out a number, 10% of your total marketing budget is a good place to start. Once you've entered all other metrics, come back to budget to see how it affects profit.Expected CPCHow much are you willing to pay for a click? Depending on the ad network and audience, B2B marketers can expect cost-per-click to range from $1-$7 or more. Target Conversion RateHow often does a visitor convert into a lead on your website? For the average for B2B marketers it's around 2.6%. Average Sale PriceOn average, how valuable is a single customer? For many companies this number may vary or increase over time. Lead to Customer RateWhat percentage of your leads turn into Customers? This is crtical to monitor. Talk to sales and make sure the leads you deliver are top notch. Increasing lead to customer rate can drastically improve the ROI of your ads.ResultsNumber Of ClicksNumber Of LeadsCost Per LeadValue Of A LeadExpected RevenueExpected ProfitHiddenReturn On Ad Spend (%)Return on Ad Spend 200%Share your resultshttps://chartlocalcom2.wpengine.com/ads-calculator/?ads-budget=2000&cpc=2.5&conversion-rate=3.0&average-price=2500&lead=10&road=200By just copying the Direct URL Link above. It's yours and yours alone. If you'd like to start creating better ads for your customers, try running your ad campaigns through Chartlocal. Δ