“Latest Innovations: Roku’s TV Ad Platform, YouTube’s “Communities,” Snapchat’s AI Tools, and Beyond”

**Revolutionizing Marketing: Latest Updates in the Digital World**

Welcome to Stacked Marketer, the marketer’s go-to daily newsletter for all things trending in the industry! Today, we bring you a roundup of the latest game-changing updates that are set to reshape the digital marketing landscape.

Lights, camera, action! Roku, the streaming giant, has just unveiled a groundbreaking self-serve ad platform that simplifies the process of purchasing connected TV (CTV) ads for businesses of all sizes. What’s more, this platform comes with a Shopify integration, opening up a world of possibilities for running native shoppable campaigns seamlessly.

For those looking to dip their toes into the realm of CTV ads, Roku’s new platform could be the perfect starting point to explore the potential of this emerging advertising medium.

In a bid to enhance user engagement, YouTube has recently introduced ‘Communities,’ a feature that allows creators to interact directly with their viewers on their channel, akin to popular platforms like Discord. While access is currently limited to a select group of subscribers, YouTube plans to expand this feature to a wider audience early next year. Stay tuned for more updates on this exciting development!

Meanwhile, over on Snapchat, a text-to-video AI generator is in the works, with plans to introduce an image-to-video generator in the near future. Although the tool is currently in its early stages and accessible to a small group for testing, it promises to revolutionize content creation on the platform.

Shifting gears to newsletters, Substack has rolled out a live video feature, allowing creators to engage with their subscribers in real-time. By simply hitting the “+” button, users can go live, keeping their audience informed with time-sensitive messages or spontaneous updates. This feature is set to bridge the gap between newsletters and videos, offering a dynamic way to connect with subscribers.

As the digital landscape continues to evolve, these updates signify a shift towards more interactive and engaging marketing strategies. From CTV ads to live video features, the possibilities for marketers are endless.

For more insights on Roku’s new connected TV ad platform, YouTube’s ‘Communities,’ Snapchat’s upcoming AI tools, and other exciting developments in the digital marketing sphere, head over to Stacked Marketer for the full scoop.

Stay ahead of the curve with Stacked Marketer, your ultimate source for all things marketing. Keep innovating, keep adapting, and keep stacking up your marketing game!

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